BE A MAN POSTERS
Men have far fewer numbers of reported mental illnesses than women, yet 80 percent of suicides are committed by men. I created a poster series in order to bring attention to the issue of undiagnosed men's mental health. By manipulating photography I sought to create compelling images that each illustrated a type of condition that men would face but not address. At the bottom of each poster is a call out, mocking each condition with what someone might say to keep themselves from addressing it, followed by a tagline encouraging the viewer to seek help for their issues.
Art direction : Dustin Summers, Bryan Satalino